Branding Images
Branding, branding, branding is the name of the game for this photo shoot. The main purpose was to create specific branding images for a product being used by a noted athlete.
He won the Heisman, the socks are one of his trademarks, he has his own spin on the Jordan tongue out! Why not ask him to don Adidas golden cleats. I tell myself, self don’t lose focus of the three stripes that represent Adidas.
As RG III goes from the simplest steps of lacing up those golden spikes to showing off his NFL caliber arm, I know that these photos need to show the client that their brand/trademark/logo is visible. This is not the time to take out a smart phone or point and shoot to capture some early images of what could be a Hall of Fame career.